Beatrice Wächter

FORMAL EDUCATION

  • Studies in Politics Education in Journalism
  • Advanced Studies in Marketing, PR and Communication
  • Training in Investor Relations
  • Further education in HR Marketing and HR Development
  • Further education in Sales and Key Account Management
  • Rhetoric and presentation trainings
  • Additional trainings in Personal Development and IT

PROFESSIONAL EXPERIENCE

  • Since 2015 trainer and consultant at Fuhrmann Leadership GmbH
  • 2009 – 2014 Integrata AG, Manager Marketing & IR
  • 2002 – 2009 Interimsmanagement for three different companies in Marketing, HR and Sales
  • 1996 – 2002 Microsoft GmbH, Manager Marketing Services
  • 1992 – 1996 INFORMIX Software GmbH; Manager Marketing Communications Central-/Eastern Europe
  • 1990 – 1991 Control Data Institute, Manager Marketing Communications
  • Since 2002 Trainer for Marketing, Communications, PR and Sales

MAIN FOCUS IN TRANSFORMATION, TRAINING AND TEAM

  • Communication trainings
  • Put Journalism and PR into practice
  • Establish marketing plans
  • Event organization
  • Set up and realization of HR Development
  • Change Management
  • Organization of workshops and trainings,
  • Coaching